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Smart Warehousing May 8, 2023 9:29:00 AM 7 min read

Shipping 101: Which Carrier is Best for Your Business


Did you know? There are more than 70 shipping carriers in the United States alone! Choosing the best carrier for your business can be overwhelming with so many options. However, taking the time to consider these important factors can make all the difference to your customers, operations and bottom line. Let’s dive in. 


Choosing the Right Carrier: Factors to Consider

So, what carrier is best for your business? The following factors can help your organization decide. 



A significant amount of money is at stake for every package you send. Choosing a carrier that offers insurance is crucial to protect you in case anything goes wrong during transit. Be sure to compare policies carefully, as some carriers may offer higher insurance limits than others.



As the saying goes, time is money. The speed at which your items arrive can significantly impact your customers' satisfaction and your bottom line. Some carriers specialize in fast shipping, while others may be better suited for slower, more cost-effective options. Consider your customers’ needs when making this decision. Of shoppers, 62% expect their orders to arrive in three or fewer business days when they choose free shipping. So choosing the right carrier for your shipping needs is key to keeping your customers happy.



Price is always a consideration when it comes to shipping. But finding a carrier that fits your budget doesn't have to mean sacrificing quality of service. Some carriers offer discounts for high-volume shippers, while others may offer special promotions for new customers. Research your options to find a carrier that provides the level of service you need at a price point that works for you.



In today's world of ecommerce, customers expect to be able to track their packages from the moment they leave your warehouse to the moment they arrive at their doorstep. Choosing a carrier that offers detailed tracking information is a must-have. It provides peace of mind for your customers and allows you to proactively address any potential delivery issues before they become bigger problems. 



If your items are delicate or fragile, choosing the right carrier is crucial to ensure safe arrival. Look for carriers with special handling options or a proven track record of safely transporting fragile items. The wrong carrier may damage your products, leaving your customers disappointed and leaving you to foot the bill. 

Remember, choosing the right carrier is not a one-size-fits-all approach. Each factor should be carefully considered to ensure that you find a carrier that meets your unique needs.


The Battle of the Carriers: Who Will Win Your Business?

So which carrier best fits your business needs? Let's take a closer look at some of the top players in the shipping industry and see what they're known for.



UPS is known for its reliability and speed. Their wide range of shipping options, from same-day delivery to ground shipping, makes them a popular choice for businesses of all sizes. UPS is also known for its excellent tracking system, which allows you to track your shipments in real-time.



Like UPS, FedEx offers a variety of shipping options, including ground and express shipping. They also have a strong reputation for reliability and speed, making them a go-to choice for many businesses, especially those that need to ship items internationally. FedEx also offers an easy-to-use online platform to manage your shipments, print labels, and track packages.



The United States Postal Service is a popular choice for many ecommerce businesses. They offer a range of shipping options at affordable prices, making them a good choice if you're on a budget. Plus, their delivery network covers every corner of the United States, making them a great choice if you need to ship to remote locations.



DHL is a global carrier that specializes in international shipping. With a presence in over 220 countries and territories, they offer a wide range of international shipping options, including express delivery and freight services. DHL is known for its fast and reliable delivery times, and its online platform makes it easy to manage shipments and track packages.


Each carrier has its strengths and weaknesses, so it's important to consider your specific needs and requirements when choosing the best carrier for your business.


Should You Stick with One or Use Multiple Carriers?

One question often arises is whether to stick with one carrier or use multiple carriers. The answer depends on the needs of the business. If you’re only shipping domestically and have a relatively small volume of shipments, one carrier may be the most cost-effective option. However, if you ship internationally or have a large shipment volume, it may make sense to use multiple carriers to ensure you're getting the best price and level of service for each shipment.


Optimize Your Operations with Smart Warehousing

Choosing the right carrier can be a challenge, but it doesn't have to be. At Smart Warehousing, we offer a variety of shipping options to meet the needs of ecommerce businesses of all sizes. Our team of experts can help you determine the best carrier for your needs and work with you to develop a customized shipping strategy that maximizes efficiency and reduces costs. We specialize in providing flexible, scalable logistics solutions that are tailored to each client's unique needs. Whether you need help with lot tracking, order fulfillment, or transportation management, our team is here to help.


By partnering with Smart Warehousing, you’ll benefit from our state-of-the-art technology and expertise in the logistics industry. Our innovative platform provides real-time visibility into your inventory, orders, and shipments, allowing you to make informed decisions about your business. Plus, with our extensive network of carrier partners, we can help you navigate the complexities of the shipping industry and find the right carrier for your needs.

Don't let the challenge of choosing the right carrier hold you back. Contact Smart Warehousing today to learn how we can help streamline your logistics operations and take your business to the next level.